{"id":905871,"date":"2024-08-21T20:33:33","date_gmt":"2024-08-21T18:33:33","guid":{"rendered":"https:\/\/medandbeauty.com\/9-things-you-need-to-know-about-the-beauty-business-iga-sadowska-wilczynska-of-eclair-tells-us\/"},"modified":"2026-11-07T21:09:11","modified_gmt":"2026-11-07T20:09:11","slug":"9-things-you-need-to-know-about-the-beauty-business-iga-sadowska-wilczynska-of-eclair-tells-us","status":"publish","type":"post","link":"https:\/\/medandbeauty.com\/en\/9-things-you-need-to-know-about-the-beauty-business-iga-sadowska-wilczynska-of-eclair-tells-us\/","title":{"rendered":"9 things you need to know about the beauty business. Iga Sadowska-Wilczynska of \u00c9clair tells us."},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"ratio ratio-16x9\"><iframe loading=\"lazy\" title=\"MED&amp;BEAUTY PODCAST #1: Od za\u0142o\u017cenia firmy do r\u00f3wnowagi \u017cyciowej \u2013 Rozmowa z Iga Sadowsk\u0105-Wilczy\u0144sk\u0105\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/WZQ7thprENk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n<p class=\"wp-block-paragraph\">We live in a time of huge success, big companies and rapid growth. This is especially true in the beauty sector, where many people want to work, seeing it as a chance for growth, money and a quick jump up the career ladder &#8211; within their business, of course. <\/p>\n\n<p class=\"wp-block-paragraph\">What are <strong>the beginnings of a person who decides to provide beauty services, thinks about his premises <\/strong>and what should he know?<\/p>\n\n<p class=\"wp-block-paragraph\"><strong> Iga Sadowska-Wilczynska, owner of the \u00c9clair brand<\/strong>, answers these questions during a conversation in the <strong>Med&amp;Beauty Uniform<\/strong> podcast.<\/p>\n\n<p class=\"wp-block-paragraph\">From the article you will learn the behind-the-scenes of running a beauty salon in Poland.  <\/p>\n\n<p class=\"wp-block-paragraph\">We have extracted from the interview the <strong>9 most important tips that any person considering a job in the beauty industry should pick up<\/strong>. Whether it be nail styling, hairdressing, makeup or something else. <\/p>\n\n<p class=\"wp-block-paragraph\">We recommend this article especially to current cosmetology students.<\/p>\n\n<h2 class=\"wp-block-heading\">1. the path from idea to implementation &#8211; start with what you have<\/h2>\n\n<p class=\"wp-block-paragraph\">Before you pick up your training certificate, graduate diploma, buy your first <a href=\"https:\/\/medandbeauty.com\/en\/shop\/for-him\/basic-collection-for-him\/\">scrubs<\/a> and rent a place, learn the ins and outs of running a business.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Iga Sadowska-Wilczynska is now the owner of the \u00c9clair brand<\/strong>, which offers nail styling services, several lines of cosmetics for professionals and retail clients, and provides training.<\/p>\n\n<p class=\"wp-block-paragraph\">It sounds like the fulfillment of the American dream, but Iga worked for many years for this success. She started at the age of 20, already being a mother. Initially, she provided nail styling services at home, just like many other stylists today.    <strong>How did this development come about?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Iga points out that in the beginning she had no business plan, no strategy. She reacted to the needs of customers, but also her own.   <strong>She focused on improving her skills and expanding her knowledge.  <\/strong>The meticulousness of the styling work resulted in trust from female clients, whose numbers began to increase.  <\/p>\n\n<p class=\"wp-block-paragraph\">To meet their expectations, Iga dared to hire her first employees. She trained them on her own, wanting to deliver quality according to her standards, to which she had accustomed her customers. This is how her business began to grow.  <\/p>\n\n<p class=\"wp-block-paragraph\">It is worth noting that at that time there was no access to numerous business consultants, trainers or motivational speakers. Everything had to be done on one&#8217;s own, without the support of external experts. <\/p>\n\n<p class=\"wp-block-paragraph\">What is worth taking from this story? Business does not always have to be the result of calculation.   <strong>It sometimes requires more flexibility than strategy, the ability to respond and react to current needs.<\/strong>  Don&#8217;t worry if at first you are unsure of what to do next.  <strong>Train, develop, focus on developing your talents.<\/strong><strong><br\/><\/strong><strong><br\/><\/strong>Check also: <a href=\"https:\/\/medandbeauty.com\/en\/medical-clothing-for-beauty-salons\/\">Medical clothing for beauty salons<\/a><\/p>\n\n<h2 class=\"wp-block-heading\">2 Difficult solo business beginnings &#8211; what do they teach?<\/h2>\n\n<p class=\"wp-block-paragraph\">Today, Iga&#8217;s business has several branches and employs many people.<strong>  By the time she got to this stage, she was taking care of everything herself.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">She provided services, created products, sold, distributed and shipped them, and on top of that she had customer service, administration and accounting on her mind.<\/p>\n\n<p class=\"wp-block-paragraph\">That&#8217;s a lot for one person, but today she knows<strong> she had to get a taste of hard work to understand how the company operates. <\/strong> <\/p>\n\n<p class=\"wp-block-paragraph\">As a result, she knows what the processes are in each department of her business and what her team is up against. An example? Service employees solving customer problems.  <\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;I would have a hard time believing this if it weren&#8217;t for the fact that I was often in contact with our customers. Going through each stage at the beginning also makes it easier to implement new and better processes.&#8221; &#8211; Iga emphasizes.  <\/p>\n\n<p class=\"wp-block-paragraph\">The beginning of the company, when you have to take care of everything on your own <strong>gives you a wealth of knowledge and better insight into the operation of every area in the business<\/strong>.<\/p>\n\n<h2 class=\"wp-block-heading\">3. posting &#8211; help from relatives or hiring an employee  <\/h2>\n\n<p class=\"wp-block-paragraph\">Iga began hiring employees fairly quickly, but was still responsible for the most important processes.  <strong>The turning point came when her husband joined the company.  <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">He took over responsibilities that distracted Iga from what she really liked to do.  <\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;I don&#8217;t have to think about accounting, research, regulations &#8211; everything has been taken care of by my husband, and this has given me additional space in which I can give even more of myself. It&#8217;s because I&#8217;m not burdened from problems I don&#8217;t like to solve that I can focus on creating collections and marketing campaigns.&#8221; &#8211; she says.<\/p>\n\n<p class=\"wp-block-paragraph\">Running a business, especially in the beauty industry, is a challenging task, which is why the support of others is so important.<strong>  When your business starts to grow, try to find support among relatives or hire an employee.<\/strong>  You, instead, find your place in your own business and focus on what you know and want to do, and it will certainly translate into success.<\/p>\n\n<h2 class=\"wp-block-heading\">4 Work-life balance &#8211; myth or reality?<\/h2>\n\n<p class=\"wp-block-paragraph\">When running your own business, is it possible to find a work-life balance? Iga admits that it is difficult for her to completely cut herself off from work, but she doesn&#8217;t see it as a problem, because she likes and wants to work.   <\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;Work-life balance is overrated. It&#8217;s rubbish if you have your own business.&#8221; &#8211; he says bluntly.  <\/p>\n\n<p class=\"wp-block-paragraph\">The key is to <strong>calm down every day and find space to relax, rather than looking for a break once in a while<\/strong>. &#8220;You have to like what you do,&#8221; he says. &#8211; He adds, noting that choosing an industry that interests you and gives you satisfaction is the foundation for success.<\/p>\n\n<p class=\"wp-block-paragraph\">The conclusion? <strong>You have to like what you do<\/strong>. Don&#8217;t choose a business in a field that doesn&#8217;t interest you or is burdensome to you. At the same time, take care to rest regularly, instead of waiting for the moment of climax of fatigue and stress.  <\/p>\n\n<h2 class=\"wp-block-heading\">5. competition as an incentive for action &#8211; how not to stay in the shadows?<\/h2>\n\n<p class=\"wp-block-paragraph\">Competition is fierce and growing in the beauty industry, but Iga sees it as a motivator to keep growing.  <\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;The more competition we have, the more incentive we have to act.&#8221; &#8211; he argues.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>The need to maintain business determines to take care of the quality of their services and\/or products, build relationships with customers and provide them with the best possible offer, different from the competition.  <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Competition is not an evil, but rather a challenge that mobilizes you to be better and better. It does not mean constantly comparing your company to others. On the contrary, it forces you to focus on yours. <strong>Do training, acquire knowledge and new skills, expand your offerings,<\/strong> and you will never be bothered by competing beauty salons.  <\/p>\n\n<p class=\"wp-block-paragraph\">This will help you work on your salon: <a href=\"https:\/\/medandbeauty.com\/en\/what-makes-a-beauty-salon-trustworthy\/\">What makes a beauty salon trustworthy?<\/a><\/p>\n\n<h2 class=\"wp-block-heading\">6. working with the customer &#8211; not just a service, but a relationship<\/h2>\n\n<p class=\"wp-block-paragraph\">Iga points out that working with clients in a beauty salon is not just about performing treatments, but <strong>above all about building relationships<\/strong>.  <\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;It&#8217;s not about doing a quick procedure for a lot of money. You have to establish a relationship with the client, provide the best possible service and result.&#8221; &#8211; he emphasizes.  <\/p>\n\n<p class=\"wp-block-paragraph\">He also points out that doing business in the beauty industry,<strong>  One should be flexible, be able to adapt to the needs of the customer. Be there for him.   <\/strong>Such an approach gives it a sense of uniqueness, inspires trust, and then there is a good chance that the customer will be eager to return.<\/p>\n\n<h2 class=\"wp-block-heading\">7. social media &#8211; an integral part of success in the beauty industry  <\/h2>\n\n<p class=\"wp-block-paragraph\">Social media is currently an indispensable part of running beauty services. They are where customers look when they are looking for a good specialist. Thus, Instagram or TikTok represent <strong>a kind of portfolio of the stylist or cosmetologist and a method of reaching an audience<\/strong> that may become regulars at the salon.  <\/p>\n\n<p class=\"wp-block-paragraph\">However, beauty brand marketing is more than that. Customers rely on trust, but also on likability. As Iga notes:  <\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;Nails click the least. Emotions click, so you have to show up. Nowadays I can&#8217;t imagine a beauty business that functions without social media.&#8221;  <\/p>\n\n<p class=\"wp-block-paragraph\">This means that <strong>marketing a beauty business should include a human factor &#8211; the people behind the brand, performing the services, should be shown<\/strong>. Such a move breaks down the communication barrier, encourages people to get in touch and make an appointment. Of course, within reason, in a professional manner and with privacy boundaries.  <\/p>\n\n<h2 class=\"wp-block-heading\">8. toughest challenges &#8211; treat business like a game<\/h2>\n\n<p class=\"wp-block-paragraph\">Some entrepreneurs will say that business is problems. Others, that challenges. How do they differ? The attitude.   <\/p>\n\n<p class=\"wp-block-paragraph\">Running a business is constantly facing challenges, but<strong> Iga advises to&#8230; not to take it too seriously. <\/strong> <\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;Don&#8217;t take business seriously, just like a game.&#8221; &#8211; he advises.<\/p>\n\n<p class=\"wp-block-paragraph\">Challenges along the way are <strong>opportunities to learn and grow<\/strong>. It is important to approach problems &#8211; instead of seeing them as obstacles, approach them as challenges that can be overcome.   <\/p>\n\n<h2 class=\"wp-block-heading\">9. working in a salon &#8211; start as a salesperson or set up your own?<\/h2>\n\n<p class=\"wp-block-paragraph\">Finally, Iga answers the question of what she would advise young people looking to gain experience: <strong>working in someone else&#8217;s salon or starting their own?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">The answer is clear.  <\/p>\n\n<p class=\"wp-block-paragraph\">Working full-time in a salon allows you to recognize your predispositions and weaknesses. In the future, you will know in what areas you need help, and in what you excel. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>It is also useful to benefit from the experience and knowledge of other colleagues.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">What is important is the relationship, the ability to communicate, the willingness to get along and create something together. Plus respect and an understanding of the other person&#8217;s characteristics and one&#8217;s own. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>If you have these qualities in you, it will be easier to gain knowledge and skills to use later on your own.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;As a team, we are able to achieve more than alone. I wish everyone to know the power of a team.&#8221; &#8211; says Iga.  <\/p>\n\n<p class=\"wp-block-paragraph\">These are not all the tips Iga shares in the<strong> <\/strong><a href=\"https:\/\/www.youtube.com\/@user-eu6of3fh9e\" target=\"_blank\" rel=\"noopener\"><strong>Med&amp;Beauty podcast<\/strong><\/a><strong>. <\/strong> <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Take a look at Spotify or YouTube to hear him also talk about the dangers in the beauty industry, hate, and the definition of success.<\/strong>  This episode should definitely be on the list to listen to among cosmetology students.<\/p>\n\n<p class=\"wp-block-paragraph\">As a student, remember that you also have access to a<strong> <\/strong><a href=\"https:\/\/medandbeauty.com\/en\/students\/\"><strong>special Med&amp;Beauty program<\/strong><\/a><strong>, which gives you exclusive discounts on beauty apparel<\/strong>, essential during your internship and when working in the salon.  <\/p>\n\n<p class=\"wp-block-paragraph\">Already have your salon? Take care of your and your employees&#8217; image. Explore the colorful <a href=\"https:\/\/medandbeauty.com\/en\/shop\/for-her\/basic-collection-for-her\/?rodzaj-ubrania=scrubsy\">collection of scrubs basic<\/a>, which includes <a href=\"https:\/\/medandbeauty.com\/en\/shop\/for-her\/basic-collection-for-her\/?rodzaj-ubrania=bluzki-medyczne\">blouses<\/a>, <a href=\"https:\/\/medandbeauty.com\/en\/shop\/for-her\/basic-collection-for-her\/?rodzaj-ubrania=spodnie-medyczne\">pants<\/a> and <a href=\"https:\/\/medandbeauty.com\/en\/shop\/for-her\/basic-collection-for-her\/?rodzaj-ubrania=sukienki-medyczne\">dresses<\/a> for beauty salon employees.    <\/p>\n","protected":false},"excerpt":{"rendered":"<p>We live in a time of huge success, big companies and rapid growth. This is especially true in the beauty sector, where many people want to work, seeing it as a chance for growth, money and a quick jump up the career ladder &#8211; within their business, of course. What are the beginnings of a [&hellip;]<\/p>\n","protected":false},"author":18305,"featured_media":173688,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1320],"tags":[],"class_list":["post-905871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/posts\/905871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/users\/18305"}],"replies":[{"embeddable":true,"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/comments?post=905871"}],"version-history":[{"count":1,"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/posts\/905871\/revisions"}],"predecessor-version":[{"id":905872,"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/posts\/905871\/revisions\/905872"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/media\/173688"}],"wp:attachment":[{"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/media?parent=905871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/categories?post=905871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/medandbeauty.com\/en\/wp-json\/wp\/v2\/tags?post=905871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}